![]() Josh measured the iPhone 7 Plus using the review unit that we received, and the iPhone 7 results are actually from a unit that I purchased myself in order to assist with testing and analysis for this review.Īs always, measurements are performed with an X-Rite i1Pro 2 spectrophotometer, with the exception of black levels which are measured with an i1Display Pro colorimeter to achieve the most accurate results possible in an area where the i1Pro 2 can be somewhat unreliable. In the interest of openness, I also thought it would be worth mentioning that the measurements for these tests were performed by both Josh and I. I've used this once before in the iPad Pro 9.7" review, and as more devices adopt the P3 gamut it will continue to show up. Our display testing workflow has changed slightly for this review, with the addition of the Display P3 saturation test. I'll touch on the issue of resolution again later, but for now I'd like to get into the accuracy analysis of the displays on the iPhone 7 and 7 Plus. ![]() ![]() Of course, resolution is only one of the metrics that are applicable to a display, but it's an important one. There's something to be said about inexpensive Android phones shipping with sharper displays than Apple's flagship $649 smartphone. In the case of the iPhone 7, I think this presents an issue. ![]() While the color gamut and brightness levels of the displays on this year's iPhones have changed, the resolutions have not. A standard blue LED with a yellow phosphor cannot produce the intense green and red wavelengths needed to cover a gamut wider than sRGB, and Apple has most likely used the same system of blue LEDs with green and red phosphors from the iMacs to expand the iPhone's color gamut, with the new LEDs also allowing for a higher peak brightness. IPhone 7 Plus Display Assembly ( Image Courtesy iFixit)īoth the improved brightness and wide gamut trace back to a change in the display's LED backlight. I covered this topics in my review of the 9.7" iPad Pro which was the first wide gamut iOS device, and with the iPhones moving to wide gamut alongside the iPads and iMacs it looks like Apple wants to have it standardized across their entire product line very soon. Both displays now support the Display P3 color space as well, which makes them the first wide gamut iPhones, and with the color management built into iOS they are also the first smartphones to correctly make the transition to a wider gamut than sRGB. Previously both models of the iPhone were rated at 500 nits, while the iPhone 7 and 7 Plus are rated at 625 nits, a 25% increase. ![]() The most obvious improvement that Apple advertises is a substantial increase in peak brightness. However, when you take a deeper look, it's clear that these are not the same displays as those in the iPhone 6 and 6s. The iPhone 7 uses a 1334x750 IPS LCD panel with a pixel density of 326ppi, while the iPhone 7 Plus uses a 1920x1080 IPS LCD panel with a pixel density of 401ppi. When looking at the iPhone 7 and 7 Plus at a high level, they appear to use the same displays as the previous two generations of iPhones. Almost every interaction done with a smartphone involves the display, and we've seen the quality of smartphone displays improve greatly with each year. It's hard to deny the importance of having a great smartphone display. ![]()
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